Equion launches new brand, enhances approach to advisory services

A message from Andrew Fawcett, Equion Managing Director

Equion has launched a new brand, a new website, and a new approach to specialist corporate advisory services.

Our clients – corporations, partnerships, institutions, family offices, and private equity investors – still want the tailored, specialist services that drive superior transaction outcomes. But they also want to benefit from a truly personalised process.

That is why we’ve developed our brand into something more suitable for our clients; something that better represents the approachable, knowledgeable, curious, trustworthy, sincere and dedicated team we’re committed to being for every person.

We remain specialists in what we do, and continue to offer educated, technical, and disciplined advice. But, importantly, we’re straightforward. We genuinely care about the success of those we’re serving, and the value derived from your transaction outcomes.

A refreshed brand and new website, we believed, would better talk with our clients and prospects about who we are and for what we stand. We’re a privately owned organisation, with a strong affiliation to one of Australia’s most established and successful family offices, the Victor Smorgon Group. And we offer unique perspectives and objective advice linked to generational value creation, through our bespoke services including M&A Advisory, Corporate Finance Advisory, and Independent Equity Capital Markets Advisory. Professional, yet personable.

With Equion, you’re offered a complete, cohesive client experience, not just a transactional relationship. Notably, we have the advisory capability of the full-service banks, but with a more specialised and bespoke approach.

It has to be this way, as the detail behind a client’s business, and the financial requirements needed to support that, vary incredibly from organisation to organisation – even when those organisations are in the same sector. 

Individuality must be considered, and a personalised approach taken, all while remaining tenacious and proficient in the field.

We’re still the same people, but we’ve made the service even better for you.

If you’re after exceptional outcomes on a personal level, we’d love to hear from you.